The Splitit World Mastercard is a planned white-label credit card that pays everyday purchases in full within 30 days and can split bigger ones into monthly installments automatically. Splitit, an installment payments company based in Atlanta, announced the card on October 13, 2026. It is built for mid-sized banks, credit unions and other financial institutions, which would issue it under their own names. Splitit expects it to be available to those institutions in early 2027, so no consumer can apply for it today.
How the card is meant to work
According to Splitit’s announcement, cardholders set a spending threshold in the app. Purchases below it are paid in full within 30 days. Purchases above it can be split automatically into predictable monthly payments. Splitit’s own example: the threshold could leave a morning coffee on the 30-day balance while a new laptop becomes an installment plan.
Cardholders can switch a purchase back to pay-in-full, or adjust its installment plan, in the app before the statement is due. That is the main difference from a typical buy now, pay later plan, which a shopper picks at checkout for one purchase: here the rule is set in advance on the card itself.
Who does what
Splitit says it supplies the installment technology and an AI-enabled mobile experience that banks can embed in their own apps. The financial institution brings the customer relationship, the brand and distribution. The card runs on Mastercard’s network as a World Mastercard, and Splitit says cardholders get the protections of other Mastercard products, including tokenization, dispute resolution and Zero Liability Protection.
Splitit says it already offers card-linked installments through about 4,500 active merchants in 30 countries, and inside Samsung Wallet. Those figures come from the company.
What is not known yet
The announcement does not give interest rates, fees, credit limits, eligibility rules or the names of any bank or credit union that will issue the card. Those terms will be set when institutions launch it, and they decide what an installment plan actually costs. Until a named issuer publishes its card agreement, the product should be read as a plan, not an offer.
The timing is the other limit. “Early 2027” refers to availability for financial institutions; a consumer launch would follow whenever each issuer is ready. For how a tap with any card turns into a payment behind the scenes, see what happens after you tap your card.
Source
Splitit: Splitit Launches the Splitit World Mastercard Built for Mid-Sized Banks and Credit Unions, October 13, 2026, read October 14, 2026.
